Digital Marketing Freelancer
My passion is to help small businesses and agencies build an online connection with their audience without the expense of overpriced marketing software, repetitive nature of AI technologies, keyword stuffing for SEO, and chasing the latest trends in a platform’s algorithm. After 7 years in the digital marketing sector – both in the UK and overseas, I understand long-term solutions come from multi-channel marketing practices and an understanding of each business’s unique brand, customer profiling, and current industry trends.
Social Media Management
I utilise social media management tools, from third-party scheduling software to Meta Business Suite, using data and research to provide strategy development, content creation and scheduling, and performance reporting across a range of social platforms. Insights, competitor analysis, and reviews of business preferences are included as standard.
Content Creation & Writing
Why choose copy written by a robot when you can opt for the creativity of a human? Explore copy developed in line with competitor research, service offering, and industry research, aligning tone and focus to your overall marketing strategy and goals. Remove the practices of ‘keyword stuffing’ in copy or repetitive drivel of AI-generated blog posts with a unique creative approach for long-term usage, repurposing, and results.
Channel Audit & Strategy Plan
Learn from the guidance and expertise of an experienced marketer to DIY your approach. One-off audits and strategy plans provide a detailed analysis, with simple solutions to optimise your business. I also provide guidance to certain charities and community organisations requiring support with free 30 minute consultations. Contact me directly on Linkedin to discuss.
Account Management
With constant changes in digital technologies and consumer behaviour, a cross-channel marketing approach is fundamental to the long-term success of any digital marketing plan. If you’re looking for a marketer with knowledge of email marketing, CMS and CRM systems, social media, content creation (with SEO keywords), and data analytics for reporting, I can support you with implementing multi-channel marketing practices or provide insight and guidance on current activities with your teams.
Medical leave until January 2025
Following surgical complications earlier this year, I am not onboarding new clients for the remainder of 2024 in order to focus on health and recovery (unless pre-agreed). I will only be working on current and returning accounts at this time. Please connect with me on Linkedin to stay tuned on my return, or to contact me regarding other freelancers in my network I can recommend.
Portfolio of Works
*please note during this period of absence, portfolio work may not be up to date with my latest projects. Please contact me directly via my Linkedin profile for more information on current or recent projects.
What My Clients Are Saying
Natalie worked with us as a contractor and provided both website and social media content services. She was efficient and knowledgeable, and carried out tasks in a timely manner. She was very detail-focussed and great at juggling tasks.
— House of Social (Australia)
Natalie is a very professional and proactive freelancer. She completely dedicates herself to the projects and makes sure that all objectives and requests are met in a timely fashion. I would gladly work with Natalie again on any project regarding social media.
— Kayellofit (Canada)
Natalie is an absolute joy to work with! She takes challenges and runs with them, producing incredible results. She has a wide range of skills in digital marketing and isn’t one to shy away from complex tasks.
— Monash University (Australia)
Natalie is proactive, creative, and possesses both great technical web and digital marketing skills. She rapidly integrates into new waters with a flare of enthusiasm.
— Coventry University (UK)