Portfolio

Portfolio of Work

Strategic and creative multi-channel marketing approaches across the globe.

WECLOME TO MY WORK PORTFOLIO

Explore examples of my work in-house and with contract based projects, covering strategy development, content creation, copywriting, across a range of different industries, including volunteer work. My portfolio is a live document, and will be due on update shortly with completed 2024 work projects. Please contact me directly via Linkedin for specific examples of my latest work.

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Monash From Home – User generated retention campaign

COVID-19 made it clear that the social media team at Monash University was part of the front lines for audience information and feedback. In response to the pandemic, we worked alongside other members of the crisis comms team to create and amplify strategic content. We realised if we couldn’t bring our campus community together physically…
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Create Your Warwick Story – Cross channel campaign

Working at the Centre for Lifelong Learning at University of Warwick, one of the main projects in my role was to increase the interest and visibility of our courses through online activity. The Centre hosted a range of degree, masters and entry level options, creating a varied and complex audience group which differed greatly across product…
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Coventry University – Cross channel campaign

This campaign was launched in late 2017 to drive recruitment to courses with low applications in the September 2017 recruitment cycle. A secondary goal was to target a broader age range on the department’s social media channels, focusing on the age of prospective and current students (18-24 years) rather than the current age range which was…
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